Sony Bravia KD50X81J (2021) LED HDR 4K Ultra HD Smart Google TV, 50 inch with Freeview HD-Freesat HD & Dolby Atmos, Black

Discover a world of possibilities with this Sony 50” UHD smart TV. From big budget blockbusters to wildlife documentaries, experience your favourite entertainment in stunning 4K HDR.

Looking for a different screen size? The KD50X81JU is also available in the following sizes:

• 43” – KD43X81JU
• 55” – KD55X81JU
• 65” – KD65X81JU
• 75” – KD75X81JU

Sony Quality

Be amazed by the lifelike quality on the KD50X81JU thanks to Sony’s Triluminos Pro display. The unique algorithm detects colour saturation, hue, and brightness and automatically reproduces natural shades to stunning lifelike quality. Using Sony’s powerful X1 processor, noise is reduced, and detail is boosted, recreating all your favourite content into 4K resolution.

Enjoy smooth and sharp details even in fast-moving sequences thanks to MotionFlow XR. Sony’s innovative technology creates and inserts extra frames between the original ones. The result is a blur-free, truly cinematic experience.

What’s more, the KD50X81JU also features X-Balanced speakers. Combined with Dolby Atmos and Dolby Vision, the speaker drives movies and music with clear sound.

Family Entertainment

Keep the whole family happy with the Sony KD50X81JU. Wi-Fi enabled; you can connect your smart TV to the internet. Or, if you’d prefer, you can use an ethernet cable. Once online, the Linux operating system gives you access to a range of on-demand services and apps, including:

• BBC iPlayer
• 4oD
• Netflix
• ITV Player
• Prime Video
• UKTV Play
• Disney+

Keep up to date with films and series with the integrated digital TV service. Enjoy all your favourite videos with just one click thanks to the dedicated YouTube button on the remote control. Alternatively, you can stream straight from your PC or connect your smartphone to the TV with Chromecast built in. Plus, access Google Store for even more content the whole family can enjoy.

With four HDMI and two USB ports, as well as one composite input, you can plug in a range of different devices. You can even mount this black Sony TV to your wall for a modern look. Or, you can use the included slim blade stand to display it in your living room. And, find all your favourite content on the KD50X81JU just using your voice. Search for movies, stream apps, play music and more thanks to Google Assistant.

Coming in a sleek back finish, the Sony KD50X81JU 4K UHD will re-imagine your cosy nights in. Get yours today.